DJX’23: How to Sell Up by Building a Personal Brand

Atlantic City, N.J. – As a mobile DJ, when you make a sale for an event, you’re selling more than your basic service… you’re selling yourself and a perception of yourself that goes well beyond that sale. In the end, you are your brand – and, of course, flexing a strong brand goes a long way in the success of any DJ business. So, how do you get there? At DJX, Stephanie Rivkin of Royal Beats DJ Services has answers. 

Set for August 7-10 at the Hard Rock Hotel & Casino in Atlantic City, N.J., DJX will bring the entire DJ industry together with its winning combo of new technologies, education, and sponsored After Dark events. 

Produced by DJ LIFE magazine and Hazan Media Group, DJX will present a showfloor full of the latest DJ-related products (audio, lighting, studio, accessories, etc.), a slate of 30 seminars, panels, and keynotes tackling the latest vital topics, and nightly parties featuring top DJ talent. Operating since 1990, DJX is the longest-running and most-impactful trade show/event in the North American DJ industry. Whether you’re a mobile jock, club DJ, bedroom spinner or home-studio music maker, DJX ’23 will have something for you. 

Be Yourself: A Guide to Building Your Personal Brand 

In Stephanie Rivkin’s revealing session, she’ll show you why personalizing your brand is part of a powerful strategy to attract your ideal client. She’ll show how building your personal brand enables you to build trust, stand out from competitors, boost brand awareness, and increase conversion rates. If you want success, it’s up to you to build that brand.  

The Connecticut-based DJ will teach attendees how to understand personal branding, how to build your authentic personal brand, how to leverage social media to showcase your brand, and how to use personal branding to establish yourself as an expert in your field. In the end, she’ll explain how to showcase the real you. Looking to build a better brand? Attend this detail-rich solo session!